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One Billion Miles Offered in 5 Years to Banque Libano-Française Customers thanks to the Air France KLM – Banque Libano-Française Visa Card

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One Billion Miles Offered in 5 Years to Banque Libano-Française Customers thanks to the Air France KLM – Banque Libano-Française Visa Card
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One Billion Miles Offered in 5 Years to Banque Libano-Française Customers thanks to the Air France KLM – Banque Libano-Française Visa Card
Published on 09/07/2018, updated on 29/01/2019

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إقرأ باللغة العربية

 
“Some go the extra mile, we go the extra billion”. Banque Libano-Française (BLF) held a reception on Tuesday July 3rd, at the Sursock Museum, to celebrate its five-year partnership with Air France KLM, and the fifth anniversary of their co-branded Visa card which has offered to date 1 Billion Miles to clients. 

The celebration gathered more than 250 guests, including Mr. Walid Raphaël, Chairman General Manager of BLF, Mr. Elie Nahas, Group Chairman and General Manager of BLF, Mrs. Raya Raphaël Nahas, General Manager of BLF, as well as managers from BLF, Air France KLM and Visa International. It was launched with a short movie highlighting the milestones that marked the BLF and Air France KLM five-year partnership. 

Mrs. Raya Raphaël Nahas thanked the guests for attending the “celebration of an undisputable success” and stated: “Thousands of cards were issued exceeding considerably our expectations… Today, our Visa Signature card ranks first in the Levant and second in the MENA region in terms of Average Card Spending. It also boasts the second highest expense rate among all Visa Signature cards in the region”. “Lebanon remains one of the very few countries where Air France KLM has issued a co-branded card. In the challenging times we are facing today, this partnership should reinforce our belief that Lebanon still offers great market opportunities for international groups and should grab more attention from global investors”, she added.

Mr. Frederic Babu, General Manager of Air-France KLM for the Near East, said: “Since its launching in 2013, our partnership with Banque Libano-Française has been very fruitful. The Air France KLM - Banque Libano-Française card comes in the first place in terms of number of customers and miles offered among all co-branded cards in our international markets outside France and the Netherlands”.

Mr. Marcello Baricordi, Visa International General Manager of the MENA region, then handed to the Management of BLF the “Best Airline Co-Brand Performance in Levant” award as a token of appreciation for the outstanding performance of the card.

The reception included a fashion show that showcased Air France hostesses’ uniforms from 1946 until today, and a concert by Bleu Blanc Rouge band. Moreover, Air France KLM offered 3 guests the chance to win 1,000,000 Miles to spend on trips to Paris and around the world. 
 

 

 


مليار ميل لعملاء البنك اللبناني الفرنسي بفضل بطاقة 
Visa Air France KLM - Banque Libano-Française
نظّم البنك اللبناني الفرنسي احتفالاً بمناسبة مرور خمسة أعوام على شراكته المميزة مع الناقل الجوي الأول في أوروبا Air France KLM وعلى إطلاقهما البطاقة المصرفية المشتركة Visa التي قدّمت حتى اليوم مليار ميلٍ للعملاء، وذلك يوم الثلاثاء 3 تموز في متحف سرسق. 

وحضر المناسبة أكثر من 250 شخص، من بينهم وليد روفايل، رئيس مجلس الإدارة والمدير العام في البنك اللبناني الفرنسي، وإيلي نحاس، رئيس مجلس الإدارة والمدير العام في مجموعة البنك اللبناني الفرنسي، وريّا روفايل نحاس، المدير العام في البنك اللبناني الفرنسي، بالإضافة إلى مدراء في المصرف وفي Air France KLM، وفي شركةInternational  Visa. وقد استُهلّ الحفل بعرض فيديو قصير لخّص كافة المراحل والأحداث المهمة التي سُجّلت على مدى خمس سنوات من الشراكة. 

ثمّ ألقت ريّا روفايل نحاس كلمةً ترحيبية شكرت فيها الحضور على مشاركتهم في "هذا الاحتفال بالنجاح المتميّز" وأضافت قائلةً: "أصدرنا آلاف البطاقات، ففاق عددها توقعاتنا... وها إنّ بطاقتنا Visa Signature تحتلّ اليوم المرتبة الأولى في المشرق والمرتبة الثانية في منطقة الشرق الأوسط وشمالي أفريقيا من حيث متوسط الإنفاق بالبطاقة. كما أنّنا نفتخر بأنها وصلت إلى ثاني أعلى معدّل إنفاق من بين كافة بطاقات Visa Signature في المنطقة". وأضافت: "ويبقى لبنان واحدًا من البلدان القليلة التي أطلقت فيها Air France KLM بطاقة مشتركة. وعلى الرغم من الأوضاع الدقيقة التي نعيشها اليوم، يبقى على هذه الشراكة أن ترسّخ إيماننا بأن لبنان قادر على تقديم فرص كبيرة للمجموعات الدولية، وأن يجذب اهتمامًا أكبر من قبل المستثمرين العالميين".

بعدها تحدّث فريديريك بابو، المدير العام لشركة Air France KLM في الشرق الأدنى، فقال: "منذ إعلان شراكتنا مع البنك اللبناني الفرنسي، ونحن نحصد ثمار النجاح. فتأتي بطاقة Air France KLM – Banque Libano-Française في الصدارة من حيث عدد مستخدميها والأميال التي قُدّمت حتى اليوم، بين كافة بطاقاتنا المشتركة في أسواقنا العالمية، باستثناء فرنسا وهولندا".

ثمّ سلّم مارشيلو باريكوردي، المدير العام لشركة Visa العالمية في منطقة الشرق الأوسط وشمالي أفريقيا، إلى البنك اللبناني الفرنسي جائزة "أفضل أداء مشترك مع شركة طيران في المشرق" تقديراً لأداء البطاقة المميّز.

وتخلّل الحفل عرض أزياء اللباس الرسمي لمضيفات Air France من العام 1946 وحتى اليوم، بالإضافة إلى عرضٍ فنّي مع فرقة Bleu Blanc Rouge.  وقدّمت Air France KLM لـ3 أشخاص من الحضور فرصة الفوز بـ1،000،000 ميل للسفر إلى باريس وحول العالم.






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